Investigation of Generation Y consumers' attitudes toward fast fashion and purchase intention between fashion innovators and non-innovators

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dc.contributor.advisor Harden, Amy
dc.contributor.author Zhang, Yiman
dc.date.accessioned 2019-05-14T12:21:11Z
dc.date.available 2019-05-14T12:21:11Z
dc.date.issued 2019-05-04
dc.identifier.uri http://cardinalscholar.bsu.edu/handle/123456789/201724
dc.description Access to thesis permanently restricted to Ball State community only. en_US
dc.description.abstract Access to abstract permanently restricted to Ball State community only. en_US
dc.title Investigation of Generation Y consumers' attitudes toward fast fashion and purchase intention between fashion innovators and non-innovators en_US
dc.description.degree Thesis (M.S.) en_US


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  • Master's Theses [5256]
    Master's theses submitted to the Graduate School by Ball State University master's degree candidates in partial fulfillment of degree requirements.

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