Marketing of Ball State University distance education courses to Ball State non-returning undergraduate students

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dc.contributor.author Trimble, Janet E. en_US
dc.date.accessioned 2011-06-03T19:38:09Z
dc.date.available 2011-06-03T19:38:09Z
dc.date.created 1997 en_US
dc.date.issued 1997
dc.identifier LD2489.Z9 1997 .T75 en_US
dc.identifier.uri http://cardinalscholar.bsu.edu/handle/handle/186109
dc.description.abstract Between Fall Semester 1993 and Fall Semester 1994 at Ball State University, 4,714 student not yet having earned a degree did not return. A recent telephone survey conducted by Ball State's Student Affairs and Academic Affairs indicated that 83 percent of 3,899 of these non-returning students did not return for reasons other than academic ineligibility.While retaining as many students as possible is a goal for Ball State University, it is not possible to retain all students. They leave college for a variety of reasons. Therefore, it is important to the students, the University, and the State of Indiana, to provide options for these students to complete their degrees. Today's workers need a solid base education and will need to continue learning in order for the United States to remain competitive in the global economy. Edward E. Gordon, president of Imperial Corporate Training and Development in Oak Lawn, Illinois, sites inadequate education of workforce members for lower productivity in American manufacturing. "The chief competitive advantage for any nation in the 21st Century will be its skilled workforce," Gordon stated (Kleiman, 1993) en_US
dc.description.sponsorship Department of Secondary, Higher, and Foundations of Education
dc.format.extent ii, 29 leaves ; 28 cm. en_US
dc.source Virtual Press en_US
dc.title Marketing of Ball State University distance education courses to Ball State non-returning undergraduate students en_US
dc.type Research paper (M.A.), 3 hrs. en_US
dc.description.degree Thesis (M.A.) en_US
dc.identifier.cardcat-url http://liblink.bsu.edu/catkey/1041745 en_US


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  • Research Papers [5006]
    Research papers submitted to the Graduate School by Ball State University master's degree candidates in partial fulfillment of degree requirements.

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