Physical attractiveness : the affect on perceived quality in clothing

Cardinal Scholar

Show simple item record

dc.contributor.advisor Saiki, Diana E. en_US
dc.contributor.author Robbins, Audrey A. en_US
dc.date.accessioned 2011-06-03T19:41:25Z
dc.date.available 2011-06-03T19:41:25Z
dc.date.created 2007 en_US
dc.date.issued 2007
dc.identifier LD2489.Z78 2007 .R63 en_US
dc.identifier.uri http://cardinalscholar.bsu.edu/handle/handle/188322
dc.description.abstract The purpose of the study was to determine the perception of apparel quality based on perceived physical attractiveness of both the observer and model. Although there is research about apparel quality, what people view as physically attractive, and how people determine what is attractive, there has been little research about the relationship between these variables as well as observer background.Ninety-three Fashion Merchandising/Apparel Design and non majors completed one of two versions of a survey. The survey was presented on-line and included a picture that participants were asked to assess model attractiveness and apparel quality. A second version included a different model wearing similar clothing. Participants were also asked to rate their own attractiveness in relationship to the model and what quality features they consider when purchasing clothing.Frequencies and a two way ANOVA analysis revealed a statistically significant difference for model viewed/survey completed. Ratings of quality characteristics correlated to form a scale of quality. Education background influenced responses.
dc.description.sponsorship Department of Family and Consumer Sciences
dc.format.extent v, 65 leaves : col. ill. ; 28 cm. en_US
dc.source Virtual Press en_US
dc.subject.lcsh Beauty, Personal -- Public opinion. en_US
dc.subject.lcsh Clothing and dress -- Public opinion. en_US
dc.title Physical attractiveness : the affect on perceived quality in clothing en_US
dc.description.degree Thesis (M.S.)
dc.identifier.cardcat-url http://liblink.bsu.edu/catkey/1372054 en_US


Files in this item

Files Size Format View

There are no files associated with this item.

This item appears in the following Collection(s)

  • Master's Theses [5318]
    Master's theses submitted to the Graduate School by Ball State University master's degree candidates in partial fulfillment of degree requirements.

Show simple item record

Search Cardinal Scholar


Browse

My Account