Abstract:
In order to effectively reach out to its community, any local organization needs a well-designed set of marketing materials. By working with a local faith-based environmental group named Interfaith Earth Care (lEC), I was able to help the organization promote itself to the public. The organization was seeking to create a more organized public face that included a new name, a new logo, and a new website. The intent of this project was to assist IEC in communicating better with the public by providing the organization with a robust set of promotion tools.