Syncopate: a senior design campaign

Abstract

For my Senior Design Campaign, I created a theoretical nonprofit located in Marion County Indiana which provides the Indianapolis public school district with instruments and other materials they need to give their students a strong music education. The project focuses on designing a brand identity for the organization, Syncopate, and creating a compelling design campaign that emphasizes the goals of the company while also educating viewers about funding inequity in public schools. The five deliverables created for this project include a poster series, a billboard series, a sticker series, a website, and a motion graphic.