Uncertainty reduction process and the use of interactive strategies of undergraduate public relations students

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dc.contributor.advisor Sharpe, Melvin L. en_US
dc.contributor.author Kulapongse, Apapan en_US
dc.date.accessioned 2011-06-03T19:39:48Z
dc.date.available 2011-06-03T19:39:48Z
dc.date.created 2003 en_US
dc.date.issued 2003
dc.identifier LD2489.Z72 2003 .K84 en_US
dc.identifier.uri http://cardinalscholar.bsu.edu/handle/handle/187428
dc.description.abstract The purpose of this study is to examine the use of interactive uncertainty reduction strategies and to se there is a correlation between the use of the strategies and uncertainty reduction process of undergraduate relations students. This is the first attempt of bringing uncertainty reduction theory to explain how the relation students reduce uncertainty during an interaction with a person from a different culture. It is also an initial attempt to apply Douglas' (1990) with intercultural communication and with public relations students. Participants are five undergraduate relations students who volunteer. They will interact role playing with a person from Japan who acts international client. Pre and post-interaction questionnaires are administrated. Two types of interact strategies found are question-asking and self-disclosure Only two of them can significantly reduce uncertainty of interacting with the person from Japan for six minutes.
dc.description.sponsorship Department of Journalism
dc.format.extent ii, 84 leaves : ill. ; 28 cm. en_US
dc.source Virtual Press en_US
dc.subject.lcsh Intercultural communication. en_US
dc.subject.lcsh Public relations. en_US
dc.title Uncertainty reduction process and the use of interactive strategies of undergraduate public relations students en_US
dc.description.degree Thesis (M.A.)
dc.identifier.cardcat-url http://liblink.bsu.edu/catkey/1272768 en_US


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  • Master's Theses [5510]
    Master's theses submitted to the Graduate School by Ball State University master's degree candidates in partial fulfillment of degree requirements.

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