A Q methodology study of broadcast news professors' attitudes toward local television news

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dc.contributor.advisor Popovich, Mark N. en_US
dc.contributor.author Appel, Gerald I. en_US
dc.date.accessioned 2011-06-03T19:40:08Z
dc.date.available 2011-06-03T19:40:08Z
dc.date.created 2003 en_US
dc.date.issued 2003
dc.identifier LD2489.Z72 2003 .A67 en_US
dc.identifier.uri http://cardinalscholar.bsu.edu/handle/handle/187690
dc.description.abstract The purpose of this Q study was to learn broadcast news professors' attitudes on the current state of local television news. The researcher also wished to uncover if professors with primarily teaching experience have different attitudes on local television news than professors with primarily professional broadcast experience.Nineteen professors in Indiana, Ohio, and Michigan sorted Q statements regarding the quality of local television news. An analysis of their Q sorts found the participants fell into three categories: the Ultra-Critics, the Moderate-Critics, and the Minimal-Critics.The Ultra-Critics were very critical of local television news and had virtually nothing positive to say about the topic. The Moderate-Critics had some positive thoughts about local television news, but were still very critical. The Minimal-Critics were critical of local television news, but still had many positive thoughts on the industry.The researcher also found that professors with primarily professional broadcast experience were much more critical of the industry than professors with primarily teaching experience.
dc.description.sponsorship Department of Journalism
dc.format.extent v, 66 leaves ; 28 cm. en_US
dc.source Virtual Press en_US
dc.subject.lcsh Journalism teachers -- Attitudes. en_US
dc.subject.lcsh Television broadcasting of news -- Public opinion. en_US
dc.subject.lcsh Local mass media -- Public opinion. en_US
dc.title A Q methodology study of broadcast news professors' attitudes toward local television news en_US
dc.description.degree Thesis (M.A.)
dc.identifier.cardcat-url http://liblink.bsu.edu/catkey/1265083 en_US

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  • Master's Theses [5510]
    Master's theses submitted to the Graduate School by Ball State University master's degree candidates in partial fulfillment of degree requirements.

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