An ethical comparison among public relations practitioners and students in the Indianapolis area

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dc.contributor.advisor McDonald, Becky A. en_US Fields, Tifney L. en_US 2011-06-03T19:41:29Z 2011-06-03T19:41:29Z 2007 en_US 2007
dc.identifier LD2489.Z72 2007 .F54 en_US
dc.description.abstract This study has presented insights into emotional perceptions surrounding ethical practices in the public relations field. The evidence resulting from the Q-sort process alluded to the grouping of practitioners as Truth Seers and students as Pragmatists. The Truth Seers revealed complete, balanced and consistent feelings identifying truth as the primary motivation for personal decision making. The Pragmatists were conversely found to believe that while truth was the basis of decision making, it was often necessary to make decisions or be confronted with moral choices that were not the most ethical out of necessity of circumstance. These groupings were general and did not apply toward all of the students or practitioners who participated. No definitive partition was established only a general theory.
dc.description.sponsorship Department of Journalism
dc.format.extent v, 86 leaves ; 28 cm. en_US
dc.source Virtual Press en_US
dc.subject.lcsh Public relations personnel -- Professional ethics. en_US
dc.subject.lcsh Public relations -- Moral and ethical aspects. en_US
dc.subject.lcsh College students -- Attitudes. en_US
dc.title An ethical comparison among public relations practitioners and students in the Indianapolis area en_US
dc.description.notes "December 2006." Thesis (M.A.)
dc.identifier.cardcat-url en_US

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  • Master's Theses [5510]
    Master's theses submitted to the Graduate School by Ball State University master's degree candidates in partial fulfillment of degree requirements.

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