Abstract:
This paper presents the factors that contribute to credit union success. It starts with the definition of a credit union and continues with a brief history of how and where credit unions originated. Next, is an evaluation of how successful credit unions are run, compiled from interviews of 20 Chief Executive Officers or Branch Managers of various credit unions in Indiana. Then follows a review of what 29 members of different credit unions felt were important in a credit union. The major factors that are important to success are identified from the point of view of managers and consumers.