Abstract:
The iMedia Project represents the future of the news industry: it utilizes personalization, portability, and convenience. Over the spring semester, a group of students and faculty continued developing a streamlined local news program for the iPhone. I helped to identify stories and other content for the program and created a series of video packages, all of which I have put onto a DVD. We published four weeks of content, and the coordinators of the iMedia Project assembled a test group to evaluate our product. We then continued to test the effectiveness of our designs and adapt our methods for the next group of iMedia students.