Getting your foot in the door : a career in advertising : an honors thesis ([HONRS] 499)

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dc.contributor.advisor Moser, William C. en_US
dc.contributor.author Robinson, Kristina J. en_US
dc.date.accessioned 2011-06-06T19:20:20Z
dc.date.available 2011-06-06T19:20:20Z
dc.date.created 1988 en_US
dc.date.issued 1988
dc.identifier.other A-78 en_US
dc.identifier.uri http://cardinalscholar.bsu.edu/handle/handle/192264
dc.description.abstract The first section of this paper is to give you, the reader, a general idea of what advertising is about. It will address the issues of why advertising exists, what advertisers do, what types of positions are available, and what you can expect from the industry. It will also address what the industry expects of its people.
dc.description.sponsorship Honors College
dc.format.extent 25 leaves ; 28 cm. en_US
dc.source Virtual Press en_US
dc.subject.lcsh Business. en_US
dc.title Getting your foot in the door : a career in advertising : an honors thesis ([HONRS] 499) en_US
dc.type Undergraduate senior honors thesis
dc.description.degree Thesis (B.?)
dc.identifier.cardcat-url http://liblink.bsu.edu/catkey/1248122 en_US


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  • Undergraduate Honors Theses [5928]
    Honors theses submitted to the Honors College by Ball State University undergraduate students in partial fulfillment of degree requirements.

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