Hewlett-Packard and their competition in the midwest : an honors thesis [(HONRS 499)]
dc.contributor.advisor | Ault, Thomas J. | en_US |
dc.contributor.author | Lynch, Dawn E. | en_US |
dc.date.accessioned | 2011-06-06T19:08:09Z | |
dc.date.available | 2011-06-06T19:08:09Z | |
dc.date.created | 1982 | en_US |
dc.date.issued | 1982 | |
dc.description.abstract | This paper discusses Hewlett-Packard Company and the competitors that HP faces in the Midwest - Digital Equipment Corporation, Burroughs, Prime, and International Business Machines Corporation. Also, I have touched on the effect that the Japanese will have on the American computer industry in the very near future. Within each section about the vendors, I discussed their product strategy, manufacturing strategy, marketing strategy, service strategy, and company philosophy.Preparing my thesis has been very enjoyable and has been a learning experience as well. Many thanks to Mr. T.J. Ault for his guidance and undying encouragement. | |
dc.description.degree | Thesis (B.?.) | |
dc.description.sponsorship | Honors College | |
dc.format.extent | 106 leaves ; 29 cm. | en_US |
dc.identifier.cardcat-url | http://liblink.bsu.edu/catkey/1249625 | en_US |
dc.identifier.other | A-39 | en_US |
dc.identifier.uri | http://cardinalscholar.bsu.edu/handle/20.500.14291/191416 | |
dc.source | Virtual Press | en_US |
dc.subject.lcsh | Business. | en_US |
dc.subject.lcsh | Ball State University. Honors College -- Theses (B.?.) -- 1982. | en_US |
dc.title | Hewlett-Packard and their competition in the midwest : an honors thesis [(HONRS 499)] | en_US |
dc.type | Undergraduate senior honors thesis |
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